Dove Campaign for Real Beauty
I was reading Dave Cross' Blog today and saw his post about Dove's Campaign for Real Beauty. Dove has put together an interesting little flash movie that shows the "transformation" or evolution as they call it from start to finish of bringing in a model and doing the makeup and then the post-processing work in the computer (though it looks like they've purposefully modified the computer screen so it doesn't look exactly like Photoshop, though I suppose they could be using something else).
I love the idea of the campaign though. Reminds me of that HP camera that does the in-camera "slimming" and how that still just seems wrong to me.